RESEARCHER INFO
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Dr. Mohamad Hafifi bin Jamri
UUM College of Arts and Sciences
Teknologi Multimedia dan Komunikasi
hafifijamri@uum.edu.my
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RESEARCH PROFILE

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ACADEMIC QUALIFICATION

12021, PhD Perhubungan Awam dan Kesihatan, , Universiti Sains Malaysia
22015, Masters Pentadbiran Awam, , Universiti Sains Malaysia
32014, Bachelor Degree Komunikasi Pemujukan, , Universiti Sains Malaysia

AWARD

RECOGNITION

1 AHLI SIDANG PENGARANG,Penyunting Naskah (Copy Editor),Antarabangsa,2028
2 AHLI SIDANG PENGARANG,Editorial Board,Antarabangsa,2028
3 REVIEWER,Reviewer,Antarabangsa,2026
4 EDITOR,Editor,Antarabangsa,2026
5 PANEL PENILAI,Panel Penilai,Pusat Pengajian/Jabatan,2026

AREA OF EXPERTISE

RESEARCH AREA

Public Relation
Health Communication
Media And Communication

OVERVIEW
PUBLICATION CHART
LIST OF PUBLICATION
Fatmawati Djafri, Dr. Mohamad Hafifi Bin Jamri, Haziah Sa’Ari, Abdul Rauf Ridzuan, Rosdi Safian, (2026). Who is Hurt, Who Acts, Who Contributes to Harm? Role-Specific Pathways from Online Disinhibition to Adolescent Anxiety. Journal of Advanced Research in Social and Behavioural Sciences, 43(1), 461 - 477.
Nurzali Ismail, Prof. Madya Dr. Mohd. Khairie Bin Ahmad, Dr. Mohamad Hafifi Bin Jamri, Abdul Rauf Ridzuan, Najmi Nafis Khairul Azli, Yusha Irdina Shareeman, (2026). Examining Peer Communication and it’s influence on HIV/AIDS Awareness, Attitudes, and Behaviours among Youth in Malaysia. Jurnal Communio, 15(2), 195 - 206.
Zulkefli Muhammad Hanapiyah, Norazira Mohd Abas, Dr. Mohamad Hafifi Bin Jamri, Noor Afzaliza Nazira Ibrahim, Mohd Sufiean Hassan, Syukurriah Idrus, Aini Qamariah Mohd Yusof, (2026). Experience Quality and Destination Loyalty in Malaysian Day Spas: Examining the Direct Role of the PMSE Model. International Review of Management and Marketing, 16(5), 658 - 665.
Yusa Djuyandi, Abdul Rauf Ridzuan, Noor Afzaliza Nazira Ibrahim, Nurzali Ismail, Fazurah Mustaffa, Siti Maria Mohamed Yusoof, Dr. Mohamad Hafifi Bin Jamri, (2026). A Quantitative Pilot Study on the Impact of Family Support on Students’ Mental Health and Well-Being. International Journal of Research and Innovation in Social Science , 10(4), 8267 - 8274.
Nazri Che Dom, Mohd Sazili Shahibi, Muhammad Mirza Akmal Rasidi, Yusa Dyujandi, Norsuriani Syamimi Shamsudin, Abdul Rauf Ridzuan, Dr. Mohamad Hafifi Bin Jamri, (2026). Knowledge towards HIV Transmission and Prevention among Students in Malaysia. International Journal of Research and Innovation in Social Science , 10(4), 5391 - 5398.
Nazri Che Dom, Mohd Sazili Shahibi, Afiqah Elysa Yaziz, Yusa Dyujandi, Nur Eleena Habeed, Abdul Rauf Ridzuan, Dr. Mohamad Hafifi Bin Jamri, (2026). The Stigma and Acceptance of HIV Patients in Malaysia. International Journal of Research and Innovation in Social Science , 10(4), 4757 - 4764.
Nazri Kahar, Dr. Mohamad Hafifi Bin Jamri, Noor Afzaliza Nazira Ibrahim, Maizatul Haizan Mahbob, (2026). The Shift from Traditional Television to Streaming Platforms: Understanding the Rise of Netflix. International Journal of Research and Innovation in Social Science , 10(3), 7034 - 7038.
RESEARCH PIE
LIST OF RESEARCH
EXPLORING THE MODERATING EFFECTS OF COMMUNITY BEHAVIOR ON SOCIAL MEDIA ROLES AND E-WASTE AWARENESS (2025), Member, Lain-lain
EXAMINING THE RELATIONSHIP BETWEEN WELLNESS SPA DESTINATION BASED BRAND EQUITY AND DESTINATION LOYALTY CASE IN MALAYSIA (2025), Member, Lain-lain
KESAN PENDERAAN MOSI KANAK-KANAK TERHADAP KMAHIRAN KOMUNIKASI ORANG DEWASA: ANALISIS (2024), Member, Lain-lain
CONSULTATION
Year Title Membership Funder Level Status
2026 Perundingan projek latihan kemahiran perhubungan awam era digital kementerian dalam negeri (kdn) malaysia Member Government National On going
INTELLECTUAL PROPERTIES
Year Reference No IP Type Title of Inventor (Principal Inventor/Member) Status of IP
UNDERGRADUATE
Course Code Course Name
SCAZK3996 Academic project
SCCAK2023 Human communication
SCCAK2073 Public relatons
SCAZK3996 Academic project
SCCAK1013 Introduction to communication
SCAZJ3996 Latihan ilimiah
SCCAK3123 Negotiation communication
SCAZJ3996 Latihan ilimiah
POSTGRADUATE
Course Code Course Name
SCCG5453 Seminar in media and journalism
SCCG5233 Theory and strategy in persuasion
SUPERVISION
Matric Name Status Title
 
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