RESEARCHER INFO
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Nurfarahiyah Binti Mohammad Najib
Pusat Asasi Pengurusan
Pusat Asasi Pengurusan
farahiyah.najib@uum.edu.my
04-928346
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RESEARCH PROFILE

Scopus ORCiD Research Gate Google Scholar

ACADEMIC QUALIFICATION

12019, Masters Perniagaan Antarabangsa, UUM, Universiti Utara Malaysia
22018, Bachelor Degree Perniagaan Antarabangsa, UniMAP, Universiti Malaysia Perlis

AWARD

1 PINGAT PERAK, UNISZA, 2025, Antarabangsa
2 MOSTI AWARD, UNIVERSITI SAINS ISLAM MALAYSIA, 2024, Antarabangsa
3 KETIGA, INSTITUT PENGURUSAN KUALITI UUM, 2023, Universiti
4 SILVER MEDAL, UNIVERSITI PUTRA MALAYISA, 2023, Kebangsaan
5 KETIGA, INSTITUT PENGURUSAN KUALITI UUM, 2023, Pusat Pengajian/Jabatan
6 SILVER MEDAL, UNIVERSITI PERTAHANAN MALAYSIA, 2023, Universiti
7 SIJIL PENGHARGAAN, Pusat Asasi Pengurusan, 2022, Pusat Pengajian/Jabatan

RECOGNITION

AREA OF EXPERTISE

Other Social Sciences N.E.C.
Other International Business N.E.C.
Consumer Behaviour 131

RESEARCH AREA

International Business
International Marketing
Digitalization

OVERVIEW
PUBLICATION CHART
LIST OF PUBLICATION
Nurfarahiyah Binti Mohammad Najib, Dr. Wan Nurisma Ayu Binti Wan Ismail, (2020). The Role of Electronic Word of Mouth (e-WOM) on Consumers' Online Purchase Intention of Islamic Fashion. Sustaining Global Strategic Partnership in the Age of Uncertainties, Proceedings of the 8th International Conference on International Studies (ICIS) 2020, 1(), 1 - 344.
RESEARCH PIE
LIST OF RESEARCH
CONSULTATION
Year Title Membership Funder Level Status
INTELLECTUAL PROPERTIES
Year Reference No IP Type Title of Inventor (Principal Inventor/Member) Status of IP
2023 2023235 Copyright Studeio: Student e-portfolio - ( MEMBER ) FILED
UNDERGRADUATE
Course Code Course Name
AM0013 Introduction to business
AM0013 Introduction to business
AD0033 Introduction to philosophy
AD0033 Introduction to philosophy
AD0063 General studies
AD0063 General studies
AD0063 General studies
AD0063 General studies
AD0063 General studies
AD0033 Introduction to philosophy
AD0033 Introduction to philosophy
AD0033 Introduction to philosophy
AD0033 Introduction to philosophy
AD0043 Critical thinking
AD0043 Critical thinking
AD0043 Critical thinking
AD0063 General studies
AD0063 General studies
AD0063 General studies
AD0023 Introduction to nation building
AD0023 Introduction to nation building
AD0023 Introduction to nation building
AD0023 Introduction to nation building
AD0023 Introduction to nation building
AD0023 Introduction to nation building
AD0023 Introduction to nation building
APMMK0024 Principles of marketing
APMMK0024 Principles of marketing
APMMK0024 Principles of marketing
AVLLK0012 Youth development
APMMK0014 Principles of management
APMMK0014 Principles of management
APMMK0014 Principles of management
AVLLK0012 Youth development
APMMK0014 Principles of management
APMMK0014 Principles of management
APMMK0014 Principles of management
APMMK0014 Principles of management
APMMK0014 Principles of management
APMMK0024 Principles of marketing
APMMK0024 Principles of marketing
APMMK0024 Principles of marketing
AALLK0013 Critical thinking
AALLK0013 Critical thinking
AALLK0013 Critical thinking
APMMK0014 Principles of management
APMMK0014 Principles of management
APMMK0024 Principles of marketing
APMMK0024 Principles of marketing
AALLK0013 Critical thinking
AALLK0013 Critical thinking
POSTGRADUATE
Course Code Course Name
SUPERVISION
Matric Name Status Title
 
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