RESEARCHER INFO
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Dr. Sarah binti Shaharruddin
UUM College of Business
Pengurusan Perniagaan
sarahdin@uum.edu.my
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RESEARCH PROFILE

ORCiD

ACADEMIC QUALIFICATION

12017, PhD Pengurusan, UUM, Universiti Utara Malaysia
22008, Bachelor Degree with Honours Pengurusan, UNITAR, Universiti Tun Abdul Razak
32004, Diploma Pengurusan Maklumat, Inst. Pengurusan & Tekn. Utara, Lain-Lain Kolej Persendirian

AWARD

1 Sijil Penghargaan: Pembangun MOOC, Universiti Utara Malaysia, 2022, Universiti

RECOGNITION

1 BUSINESS,Senior Lecturer,Antarabangsa,2020
2 BUSINESS,SENIOR LECTURER,Kebangsaan,2021
3 BUSINESS, SENIOR LECTURER,Kebangsaan,2021
4 PENILAI ARTIKEL,PENILAI ARTIKEL,Kebangsaan,2024
5 PENILAI ARTIKEL,PENILAI ARTIKEL,Kebangsaan,2024
6 AKADEMIK, ,Kebangsaan,2023
7 PENILAI ARTIKEL,PENILAI ARTIKEL,Kebangsaan,2023
8 AKADEMIK,senior lecturer,Universiti,2022
9 PENULIS,PENULIS,Universiti,2026
10 PENULIS, ,Universiti,2025
11 EXAMINER OF VIVA,EXAMINER,Universiti,2023
12 AHLI PANEL,REVIEWER,Pusat Pengajian/Jabatan,2024
13 AUDITOR DALAMAN,JURUAUDIT,Pusat Pengajian/Jabatan,2024
14 AHLI JAWATANKUASA,TIMBALAN PENGERUSI,Pusat Pengajian/Jabatan,2024
15 AKADEMIK,SENIOR LECTURER,Pusat Pengajian/Jabatan,2022
16 AKADEMIK,AHLI JAWATANKUASA SEMAKAN PORTFOLIO PENGAJARAN,Pusat Pengajian/Jabatan,2022
17 EXAMINER OF VIVA, ,Pusat Pengajian/Jabatan,2025
18 JURI, ,Pusat Pengajian/Jabatan,2025
19 REVIEWER,Article Reviewer,Pusat Pengajian/Jabatan,2025
20 PENYELARAS KURSUS, ,Pusat Pengajian/Jabatan,2025
21 PENYELARAS KURSUS,PENYELARAS KURSUS,Pusat Pengajian/Jabatan,2026
22 PENYELARAS KURSUS,PENYELARAS KURSUS,Pusat Pengajian/Jabatan,2025
23 PENYELARAS KURSUS,PENYELARAS KURSUS,Pusat Pengajian/Jabatan,2025
24 TENAGA PENGAJAR,PENSYARAH,Pusat Pengajian/Jabatan,2025
25 PENYELARAS KURSUS,PENYELARAS KURSUS,Pusat Pengajian/Jabatan,2025
26 PENYELARAS KURSUS,PENYELARAS KURSUS,Pusat Pengajian/Jabatan,2026
27 PEMERIKSA KERTAS,PENYELARAS KURSUS- PENILAI KERTAS PEPERIKSAAN,Pusat Pengajian/Jabatan,2025
28 AKADEMIK,TENAGA PENGAJAR,Pusat Pengajian/Jabatan,2025
29 PEMERIKSA KERTAS, ,Pusat Pengajian/Jabatan,2025
30 AKADEMIK, ,Negeri,2025

AREA OF EXPERTISE

Behavioural Studies, Resource Management, Knowledge Management
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RESEARCH AREA

Business Management
Organizational Behaviour

OVERVIEW
PUBLICATION CHART
LIST OF PUBLICATION
Guan Hui - (Matric No: 905883), Prof. Madya Dr. Siti Norasyikin Binti Abdul Hamid, Dr. Sarah Binti Shaharruddin, (2025). THE RELATIONSHIP BETWEEN ORGANISATIONAL IDENTIFICATION AND NURSES’ TURNOVER INTENTION: A DUAL CORRELATION ANALYSIS OF PROJECT PERFORMANCE AND DOCTOR-PATIENT CONFLICT. Journal of Modern Project Management, 12(2), 159 - 173.
Dr. Sarah Binti Shaharruddin, Dr. Muhammad Muhaizam Bin Musa, Dr. Khairul Anwar Bin Mohd Nor, (2025). Sustaining Digital Transformation: The Human Touch in AI Adoption for Economic Resilience in Malaysia’s Financial Sector. Journal of Business and Social Sciences, 2025(5), 1 - 7.
Dr. Azelin Binti Aziz, Alhamedi Mohammed Mansoor Ali - (Matric No: 905911), Dr. Sarah Binti Shaharruddin, (2025). Influences of Strategic Leadership, Organizational Innovativeness Capability on Effective Competitive Advantage. International Journal of Accounting and Economics Studies, 12(3), 304 - 313.
Prof. Madya Dr. Jauriyah Binti Shamsuddin, Zhu Yijun - (Matric No: 906512), Dr. Sarah Binti Shaharruddin, (2024). EXPLORING THE IMPACT OF DIGITALISATION CAPABILITY ON PROJECT MANAGEMENT PERFORMANCE IN SMALL AND MEDIUM- SIZED ENTERPRISES: AN EMPIRICAL ANALYSIS WITH DYNAMIC CAPABILITIES AS A MODERATING VARIABL. Journal of Modern Project Management, 12(3), 29 - 43.
Zhu Yijun - (Matric No: 906512), Prof. Madya Dr. Jauriyah Binti Shamsuddin, Dr. Sarah Binti Shaharruddin, (2024). THE IMPACT OF DIGITALISATION CAPABILITY ON SMES PERFORMANCE IN THE CONTEXT OF DIGITAL ECONOMY. Organization Development Journal, 42(4), 607 - 616.
Dr. Marziah Binti Zahar, Zhu Luya - (Matric No: 906015), Dr. Sarah Binti Shaharruddin, (2024). GOAL CLARITY, EXTENSIVE TRAINING, AND ENVIRONMENTAL DYNAMICS' IMPACT ON FINTECH EMPLOYEES' PERCEIVED STRATEGIC CHANGE: ORGANIZATIONAL CULTURE AS A MODERATOR. International Journal of eBusiness and eGovernment Studies, 16(3), 79 - 114.
Dr. Marziah Binti Zahar, Zhu Luya - (Matric No: 906015), Dr. Sarah Binti Shaharruddin, (2025). The Impact of Goal Clarity and Extensive Training on Fintech Strategic Change. Spanish Journal of Economics and Finance, 48(136), 14 - 23.
Dr. Muhammad Muhaizam Bin Musa, Dr. Sarah Binti Shaharruddin, (2022). A Future Malaysian Banking Landscape in Embracing IR4.0: A New Leadership Model. Journal of Advanced Research in Applied Sciences and Engineering Technology, 28(3), 264 - 271.
Dr. Sarah Binti Shaharruddin, Dhanapriya A/P Radha Krishnan - (Matric No: 823588), (2021). The relationship between burnout and job performance among the vernacular school teachers in Perak. International Journal of Multidisciplinary Research and Growth Evaluation, 2(4), 435 - 439.
Dr. Sarah Binti Shaharruddin, Dr. Muhammad Muhaizam Bin Musa, (2021). Collaborate and Engage with Students during the COVID-19 Pandemic: Transforming Teaching for the 21st Century Learners. Turkish Journal of Computer and Mathematics Education, 12(3), 2357 - 2367.
Dr. Sarah Binti Shaharruddin, (2015). The Influence of Job Autonomy on Organizational Cynicism: The Reliability Test. International Journal of Research in Business Studies and Management , 2(11), 91 - 100.
Dr. Sarah Binti Shaharruddin, Prof. Madya Dr. Fais Bin Ahmad, (2016). Fighting Cynicism In Organizations:The Role Of Job Autonomy . Journal for Studies in Management and Planning, 2(8), 1 - 17.
Dr. Sarah Binti Shaharruddin, (2016). Cynicism in Organizations: Does Organizational Justice Matter?. International Journal of Research in Business Studies and Management , 3(2), 49 - 60.
Dr. Muhammad Muhaizam Bin Musa, Dr. Sarah Binti Shaharruddin, (2020). Collaborate and Engage with Students During the COVID-19 Pandemic: Transforming Teaching for the 21st Century Learners. 5th Inspirational Scholar Symposium (ISS) 2020, (), - .
Nurfadillah Ahmad Mahmmud - (Matric No: 901889), Dr. Sarah Binti Shaharruddin, (2020). Employee Commitment to Change: A Pilot Study. Asian Journal of Behavioural Sciences, 2(3), 65 - 75.
Prof. Madya Dr. Hartini Bt Ahmad, Abdelhak Boukerika - (Matric No: 903148), Dr. Sarah Binti Shaharruddin, (2019). Key Factors of Customer-Supplier of Smart Manufacturing Implementation. International Journal of Supply Chain Management, 8(5), 419 - 423.
Dr. Hazlinda Binti Hassan, Nurfadillah Ahmad Mahmmud - (Matric No: 901889), Dr. Sarah Binti Shaharruddin, (2019). Employee Commitment to Change: A Literature Review. Humanities and Social Sciences Review, 7(4), 248 - 261.
Prof. Madya Dr. Hartini Bt Ahmad, Dr. Sarah Binti Shaharruddin, Oon Fok Yew - (Matric No: 92818), Dr. Jamal Mohammed Ismail Alokam, Leonis Marchalina - (Matric No: 93971), (2018). The Relationship between the Change Management and the Operational Excellence in Electrical and Electronics Manufacturing Companies. International Journal of Supply Chain Management, 7(5), 511 - 519.
RESEARCH PIE
LIST OF RESEARCH
VALIDASI PASARAN MODUL SUSTAINABLE BUSINESS MODEL (SBM) UNTUK PEMBANGUNAN DAN PEMERKASAAN USAHAWAN START-UP DI MALAYSIA (2026), Member, Universiti
KAJI SELIDIK INDEKS KEPUASAN PELANGGAN CBP 2022 (2022), Member, Industri
A STUDY ON THE SOCIO-ECONOMIC IMPACT OF THE MALAYSIA DEBT VENTURES CAPITAL ON HIGH-IMPACT AND TECHNOLOGY DRIVEN SECTORS IN MALAYSIA (2022), Member, Industri
SolWscreen (2021), Member, Universiti
INISIATIF BEHAVIORAL INSIGHTS (BI) 2021: PENERAPAN E-DAGANG DALAM KALANGAN PENGELUAR AGRO-FOOD (PKS) DI MALAYSIA: ANALISIS FAKTOR KELAKUAN (2021), Member, Kementerian/agensi lain
UNIVERSITY STUDENT ACCEPTANCE AND APPS DEVELOPMENT FOR GIG ECONOMY FOR FUTURE EMPLOYMENT (2020), Member, Universiti
TAHAP KESEDIAAN PEMILIK HARTA DAN PELABUR MATAWANG KRIPTO DALAM MELAKSANAKAN KEWAJIPAN ZAKAT BERDASARKAN MODEL PENERIMAAN INOVASI (2020), Member, Kementerian/agensi lain
A NEW MODEL ON LEADING CHANGE FOR INDUSTRIAL REVOLUTION 4.0 AND EMPLOYEES' COMMITMENT TO CHANGE IN THE LARGE COMPANIES IN MALAYSIA (2019), Leader, Kpt
CONSULTATION
Year Title Membership Funder Level Status
2025 Penstrukturan korporat yiked holding sdn. bhd. Member National Completed
2024 Survey of customer satisfaction index 2024 for cbp Member National Completed
2024 Program penjanaan pendapatan belia bumiputera pulau pinang dalam industri rawatan alternatif Leader Government National Completed
2023 Projek cbp ccris data cleansing excercise Member National Completed
2023 Kaji selidik indeks kepuasan pelanggan cbp 2023 Member National Completed
INTELLECTUAL PROPERTIES
Year Reference No IP Type Title of Inventor (Principal Inventor/Member) Status of IP
2022 20220131 Patent A SOLAR PANEL WINDSCREEN - ( MEMBER ) FILED
UNDERGRADUATE
Course Code Course Name
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPBX4908 Practicum
BPBX4908 Practicum
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPBXK4948 Industrial training
BPMN1013 Principles of management
BPMN1013 Principles of management
BPBXK4948 Industrial training
BPMNK1013 Principles of management
BPMNK1013 Principles of management
BPMNK1013 Principles of management
BPMNK1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN2023 Organizational behavior
BPMN2023 Organizational behavior
BPBX4908 Practicum
BPMND1013 Principles of management
BPMND1013 Principles of management
BPMN3143 Research methodology
BPBX4908 Practicum
APMMK0014 Principles of management
BPMND1013 Principles of management
BPMND1013 Principles of management
BPMND1013 Principles of management
BPMND1013 Principles of management
BPMND1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPBX4908 Practicum
BPBX4908 Practicum
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMNJ2023 Organizational behavior
BPMNJ2023 Organizational behavior
BPMNK1013 Principles of management
BPMNK1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMNK1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMNJ1013 Principles of management
BPMNJ1013 Principles of management
BPMNJ1013 Principles of management
BPMNJ1013 Principles of management
BPMNJ1013 Principles of management
BPMNJ1013 Principles of management
BPMNJ1013 Principles of management
BPMNJ1013 Principles of management
BPMNJ1013 Principles of management
BPMNJ1013 Principles of management
BPMNJ1013 Principles of management
BPMNJ1013 Principles of management
BPMNJ1013 Principles of management
BPMNJ1013 Principles of management
BPMNJ1013 Principles of management
EEP2032 Living in the multi-cultural society
EEP1032 Personal development and character building
EEP1032 Personal development and character building
EEP1032 Personal development and character building
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPBX3908 Practicum
SDG3021 Patriotism and volunteerism
BPBX4908 Practicum
BPBX4908 Practicum
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMNJ2023 Organizational behavior
BPMNJ2023 Organizational behavior
BPMNK1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMNK1013 Principles of management
BPMNK1013 Principles of management
BPMNK1013 Principles of management
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BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMNK1013 Principles of management
BPMNK1013 Principles of management
BPBX3908 Practicum
BPBX4908 Practicum
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMNJ1013 Principles of management
BPMNJ1013 Principles of management
BPMNJ1013 Principles of management
BPMNJ1013 Principles of management
BPMNJ1013 Principles of management
BPBX4908 Practicum
BPBX4908 Practicum
BPMN1013 Principles of management
SDG1021 Thinking skill
BPBX4908 Practicum
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN3103 Seminar in management thinking
BPMN3103 Seminar in management thinking
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPBX4908 Practicum
BPBX4908 Practicum
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMNJ1013 Principles of management
BPMNJ1013 Principles of management
BPMNJ1013 Principles of management
BPMN3103 Seminar in management thinking
BPMN3103 Seminar in management thinking
BPMN1013 Principles of management
BPBXK4948 Industrial training
BPBX4908 Practicum
BPMNJ2023 Organizational behavior
BPMNJ2023 Organizational behavior
EEP2032 Living in the multi-cultural society
EEP2032 Living in the multi-cultural society
EEP2032 Living in the multi-cultural society
BPMNK1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMNJ2023 Organizational behavior
BPMNK1013 Principles of management
BPMNK1013 Principles of management
BPBX4908 Practicum
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPBX4908 Practicum
BPMNJ1013 Principles of management
BPMNJ1013 Principles of management
BPMNJ1013 Principles of management
BPMNJ1013 Principles of management
BPMNJ1013 Principles of management
BPMNJ1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
SDG3011 Management ethics
BPBX4908 Practicum
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPMN1013 Principles of management
BPBX4908 Practicum
BPMN2023 Organizational behavior
BPMN1013 Principles of management
BPMN1013 Principles of management
POSTGRADUATE
Course Code Course Name
BPMN1013 Principles of management
SUPERVISION
Matric Name Status Title
818826 Mohamad Amiruddin Bin Mohamad Ghouse Completed Factors Influencing Job Performance In Sungai Buloh Police District Office
821848 NURUL HUDA BINTI SHAHRIMAN SHAH Not Active Work Diversity Effects On Employee Motivation In Malaysian's SME Company/Management Challenges In Global Health Pandemic-Covid 19-Malaysia Workforce Perspective
823588 DHANAPRIYA A/P RADHA KRISHNAN Completed The Relationship Between Job Burnout, Organizational Justice, Transformational Leadership And Job Performance Among SJKT Teachers In Perak
829414 SALAWU TIJANI Not Active Communication Channels and Organizational Management Performance of Nigerian Bottling Company, Nigeria.
829526 EZENWAJIAKU CHIDUMEBI PASCAL Not Active EFFECT OF SOCIAL AND ENVIRONMENTAL POLICIES ON ORGANISATIONAL PERFORMANCE. A CASE STUDY OF TESCO
830089 OGBU EKENE PAUL Not Active Impact of Social Networking Sites on Employee Performance ( A Case Study of Guarantee Trust Bank PLC).
830416 YAMUNAA A/P KALAIARASU Completed Factors Influencing Employee Engagement At Top Glove Sdn. Bhd.
905283 ANSA Expected To Complete Work Engagement Among Public School Teachers in Punjab: Effects of Job Resources, Self-Efficacy, Work-Life Balance and Job Demands.
905519 QIN JIAN Not Active Research on the Employees Incentive Mechanism of Chinese Service Industry Based on the Emotional Labor Perspective
906512 ZHU YIJUN Expected To Complete The Influence of Digitalisation and Dynamic Capability on SMEs Performance in China: The Moderating Effect of Environmental Turbulence.
823855 CHEN CHEN ZHOU Completed The Influence of Job Satisfaction, Perceived Oranizational Support, Transformational Leadership on Employee Commitment to Change
901889 NURFADILLAH AHMAD MAHMMUD Completed Job Stressors, Workplace Telepressure, Workplace FoMO and Cynicism about Change: Implication towards Commitment to Change.
903148 ABDELHAK BOUKERIKA Completed THE KEY FACTORS THAT AFFECT SMART MANUFACTURING IMPLEMENTATION IN LARGE COMPANIES IN MALAYSIA
904543 Ashfaq Tahir Not Active Organisational Behaviour
905883 GUAN HUI Active The Relationship Between Personal Traits, Organisational Identification and Turnover Intention: The Moderating Role of Interpersonal Conflict
905911 ALHAMEDI MOHAMMED MANSOOR ALI Not Active The Impact of Strategic Leadership on Improving Production Capacity in the Jordanian Industrial Sector, "Al-Nabil Company for Food Industry"
906015 ZHU LUYA Expected To Complete Goal Clarity, Extensive Training, Environmental Dynamism on Perceived Strategic Change: The Moderating Role of Organizational Culture
907696 JESCA GOODLUCK MONGI Active challenges of Work-Life balance for working women
 
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