OVERVIEW
I completed my Ph.D. in Malaysia and am now a senior visiting lecturer in the Marketing Department at Universiti Utara Malaysia (UUM), one of the public universities in Malaysia, which specializes in management-based studies. I have been attached to the department for the last three years teaching marketing subjects, such as international marketing, retailing management, consumer behavior, salesmanship, marketing management, and principles of marketing. In addition to teaching in marketing, I also have research interests in human resource management and leadership. Integrating these two disciplines, marketing and human resource management, is my current research passion.
PUBLICATION CHART
LIST OF PUBLICATION
RESEARCH PIE
LIST OF RESEARCH
CONSULTATION
UNDERGRADUATE
POSTGRADUATE
SUPERVISION