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I am a senior lecturer at Department of Decision Science at School of Quantitative Sciences. I obtained my BSc in Decision Science from Universiti Utara Malaysia and a MSc in Operational Research from University of Strathclyde and a PhD in Operations Research from Universiti Malaysia Pahang. My main research interest lies in the use of System Dynamics simulation. A particular focus of my work has been using System Dynamics to explore the behaviour of strategic performances and developing systemic strategy analysis tools. My work often involves the integration of multiple modelling methods where the aim is to provide robust decision support tools. My research works covers various application areas such as strategic management, higher education, poverty, policy analysis, and agriculture.
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